What do I mean by this title? The fact that a photographer is not an artist who makes on his canvas the unreal world or the world quite far from the reality. Photographer is not also a magician who can change the reality itself. The photographer only captures the reality. Yes, a good specialist in photography can embellish it. To remove on a photo a wire protruding from the wall, for a example. Or to correct the curved curtain, or to shade in the smoke detector which looks not aesthetically pleasing, or to correct the colors at all and so on. But photographer can’t make the image of your building ideally clean from the extra items in case he have to photograph the facade, entirely crowded with, say, the parked cars. (The photo below as an example made not by me). Of course, even in this case he can fill up the cars with the pieces of facade and asphalt. But believe me: it will be looking blatantly unnatural and terribly ugly. Even if only because it’s unreal to make it the way not only the asphalt in front will look naturally darker than under the lights, but also the road at all will keep its geometrical and textural perspective. Yes, such a trick can also be done in theory, but it still won’t be looking completely natural. Moreover, no photographer will not spend the whole working day just for retouching a single photo. Well, only if you as a customer agree to pay him for this day separately, beyond the main order. That means you will pay for this single photo several times as much as for the whole rest images. And you will get a photo still far from the ideal! As they say: not worth powder and shot. In a word, I just want to say that if you heard from someone the thing like “The Photoshop makes wonders!” – do not take it too literally. This program hasn’t the magic button called “correct everything”. The quality image processing in it is a painstaking work demanding patience, experience and knowledge. I can say the one thing which is trivial and obvious for someone but probably unexpected for many others: absolutely any human activity making on the highly professional level is the serious labor and many years of studying. No matter what exactly this activity is be it the bridge design, biathlon, surgery or juggling with burning torches on monocycle. (This photo below made by...
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